Internet Marketing Articles

'Monkey Business', my free newsletter, regularly dives into the realms of internet marketing - especially the SEO and copywriting side. You can click on any of the internet marketing features in this section...and don't forget to sign up for next month's edition, just there on your left.

This section includes:

Keyword Research
Are you a keyword researcher? Or more of a keyword guesser?
When it comes to choosing keywords, most businesses still seem to be relying on pure guesswork. The typical approach is fairly logical: "I sell widgets, so my keywords are 'widget', 'widgets', 'widget UK' etc.". But frankly this doesn't work. More...

Controlling your bounce rate
Are visitors bouncing off your website - or do they keep bouncing back?
OK, if that's all Greek, let's go back a few steps. Your "bounce rate" measures visitors 'bouncing away' from the entry page of your website without visiting other pages.  It's kind of a Disapproval-ometer. More...

10 sticky tricks to bring visitors back to your website time and again
You can spend a fortune getting visitors to your website
...so you can't afford to have them sniff "Not for me" and look elsewhere. But very few people will find your site and do business with you there and then. More...

Marketing for Christmas
It's never too early to plan the festive push!
It scares me that people start their Christmas shopping long before their Halloween pumpkins have turned to a nasty putrid goo. But that's life, and if you're lining up for a yuletide onslaught, you need to start early. More...